top of page
Ricoh
Japan
Category
Electronics
Active Year
1936-present
Founders
Kiyoshi Ichimura
Website
Estimated Brand Value (2024)
$6 billion
Net Promotion Score (NPS) (2024)
70
Customers Satisfaction (1-10) (2024)
8
Unique Selling Proposition (USP)
Advanced imaging and office solutions
Customers' Perceptions
Ricoh is respected for its innovative office solutions, particularly in printing and imaging. Customers appreciate the reliability but some find the products more suited for businesses than individual consumers.
Target Customers
Corporate clients, educational institutions, and government agencies seeking reliable and advanced office solutions.
Key Competitors
Canon, Fujitsu, Kyocera
bottom of page