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POSCO E&C
South Korea
Category
Construction
Active Year
1994-present
Founders
Park Tae-joon
Website
Estimated Brand Value (2024)
$7 billion
Net Promotion Score (NPS) (2024)
74
Customers Satisfaction (1-10) (2024)
9
Unique Selling Proposition (USP)
Major construction company with a focus on infrastructure and industrial projects
Customers' Perceptions
POSCO E&C is known for its expertise in large-scale infrastructure and industrial construction projects, offering reliable and high-quality services. Clients trust the brand but sometimes find the costs premium-priced.
Target Customers
Government agencies, industrial clients, and property developers seeking advanced construction and engineering solutions.
Key Competitors
Hyundai Engineering & Construction, Daewoo E&C, Samsung C&T
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