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Pertamina

Indonesia

Category

Energy

Active Year

1957-present

Founders

State-owned (initially)

Website

Estimated Brand Value (2024)

$15 billion

Net Promotion Score (NPS) (2024)

46

Customers Satisfaction (1-10) (2024)

8.3/10

Unique Selling Proposition (USP)

Leading state-owned oil and gas company focused on energy security and sustainability

Customers' Perceptions

High brand trust due to reliability and national importance, but environmental concerns and competition from private companies are noted

Target Customers

Industrial users, government agencies, households

Key Competitors

MedcoEnergi, Chevron Indonesia, ExxonMobil Indonesia

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COUNTRIES COVERED

Japan

South Korea

China

Taiwan

Vietnam

Thailand

Indonesia

Malaysia

Singapore

Australia

Philippines

Cambodia

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