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Patties Foods

Australia

Category

Food & Baked Goods

Active Year

1966-present

Founders

Peter & Annie Rijs

Website

Estimated Brand Value (2024)

$400 million

Net Promotion Score (NPS) (2024)

70

Customers Satisfaction (1-10) (2024)

8

Unique Selling Proposition (USP)

Leading Australian food company known for its pies, pastries, and frozen foods

Customers' Perceptions

Patties Foods is well-known for its range of pies, pastries, and frozen foods, trusted by Australian consumers. Customers appreciate the convenience and taste but sometimes find the product range limited compared to competitors.

Target Customers

Families, snack lovers, and individuals seeking convenient and tasty frozen food options.

Key Competitors

Four'N Twenty, Sara Lee, McCain

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COUNTRIES COVERED

Japan

South Korea

China

Taiwan

Vietnam

Thailand

Indonesia

Malaysia

Singapore

Australia

Philippines

Cambodia

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