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Jasa Marga
Indonesia
Category
Infrastructure
Active Year
1978-present
Founders
State-owned (initially)
Website
Estimated Brand Value (2024)
$3.0 billion
Net Promotion Score (NPS) (2024)
46
Customers Satisfaction (1-10) (2024)
8.3/10
Unique Selling Proposition (USP)
Leading toll road operator known for extensive network and reliable services
Customers' Perceptions
High customer satisfaction due to convenience and coverage, but competition from other toll road operators is increasing
Target Customers
Commuters, logistics companies, government agencies
Key Competitors
Astra Infra, Waskita Toll Road, Hutama Karya
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