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J Trust Royal Bank
Cambodia
Category
Banking, Financial Services
Active Year
2019 - Present
Founders
J Trust Co., Ltd.
Website
Estimated Brand Value (2024)
$500 million
Net Promotion Score (NPS) (2024)
54
Customers Satisfaction (1-10) (2024)
8.7/10
Unique Selling Proposition (USP)
Leading bank known for personalized banking solutions and reliability
Customers' Perceptions
High customer satisfaction due to service quality and accessibility, but competition from other banks is increasing
Target Customers
Retail customers, SMEs, corporate clients
Key Competitors
ABA Bank, Canadia Bank, Acleda Bank
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