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Heritage Hotel Manila
Philippines
Category
Hospitality
Active Year
1994-present
Founders
The Rank Group
Website
Estimated Brand Value (2024)
$300 million
Net Promotion Score (NPS) (2024)
52
Customers Satisfaction (1-10) (2024)
8.6/10
Unique Selling Proposition (USP)
Leading luxury hotel known for quality service and amenities
Customers' Perceptions
High guest satisfaction due to service quality and facilities, but competition from other luxury hotels is increasing
Target Customers
High-net-worth individuals, business travelers, tourists
Key Competitors
New World Makati Hotel, Makati Shangri-La, Manila Peninsula Hotel
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