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GMM Grammy
Thailand
Category
Media & Entertainment
Active Year
1983-present
Founders
Paiboon Damrongchaitham
Website
Estimated Brand Value (2024)
$2.0 billion
Net Promotion Score (NPS) (2024)
50
Customers Satisfaction (1-10) (2024)
8.5/10
Unique Selling Proposition (USP)
Leading media and entertainment company known for innovative content and music
Customers' Perceptions
High customer satisfaction due to variety and quality, but competition from other media companies is increasing
Target Customers
TV audiences, music listeners, online users
Key Competitors
RS Public Company, BEC World, Workpoint Entertainment
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