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Francfranc
Japan
Category
Retail & Furniture
Active Year
1992-present
Founders
Fumio Takashima
Website
Estimated Brand Value (2024)
$500 million
Net Promotion Score (NPS) (2024)
70
Customers Satisfaction (1-10) (2024)
8
Unique Selling Proposition (USP)
Stylish and affordable home furnishings and accessories
Customers' Perceptions
Francfranc is loved for its trendy and affordable home decor and furniture. Customers appreciate the stylish designs but some feel that the quality could be improved for certain items.
Target Customers
Young professionals, homeowners, and interior design enthusiasts seeking stylish and affordable home goods.
Key Competitors
Nitori, IKEA, Actus
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