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Bangkok Chain Hospital
Thailand
Category
Healthcare
Active Year
1993-present
Founders
Dr. Chalerm Harnphanich
Website
Estimated Brand Value (2024)
$1.2 billion
Net Promotion Score (NPS) (2024)
50
Customers Satisfaction (1-10) (2024)
8.5/10
Unique Selling Proposition (USP)
Leading hospital chain known for accessible and quality healthcare services
Customers' Perceptions
High patient satisfaction due to quality of care, but competition from other private hospitals is increasing
Target Customers
Patients, health-conscious consumers, insurers
Key Competitors
Bangkok Hospital, Samitivej Hospital, Bumrungrad International Hospital
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