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Online Travel Agencies (OTAs)
Hospitality and Tourism
Overview
Online Travel Agencies (OTAs) in Asia provide platforms for booking travel-related services such as flights, hotels, car rentals, and vacation packages, offering convenience and competitive pricing.
Products/ Services
Products and services include flight bookings, hotel reservations, car rentals, vacation packages, and travel insurance.
Market Segmentation
The market is segmented by service type (flights, hotels, packages), by customer type (leisure, business), and by region (East Asia, Southeast Asia, South Asia).
Key Players (in Asia)
Trip.com (China), MakeMyTrip (India), Traveloka (Indonesia), Agoda (Thailand), Expedia (Asia Operations).
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