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Marketing and Advertising Technology
Trending Industries
Overview
Marketing and advertising technology (MarTech) in Asia helps businesses optimize their marketing strategies through data-driven insights, automation tools, and personalized advertising campaigns.
Products/ Services
Products and services include marketing automation platforms, CRM software, data analytics tools, and programmatic advertising solutions.
Market Segmentation
The market is segmented by application (digital marketing, advertising, CRM), by technology (automation, data analytics, programmatic advertising), and by region (East Asia, Southeast Asia, South Asia).
Key Players (in Asia)
HubSpot (Asia Operations), Salesforce (Asia Operations), Adobe Experience Cloud (Asia Operations), Zoho CRM (India), Sprinklr (Asia Operations).
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