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Marketing and Advertising
Professional Services
Overview
Marketing and advertising services in Asia help businesses build brand awareness, engage with customers, and drive sales through strategic campaigns, media buying, and digital marketing.
Products/ Services
Products and services include brand strategy, digital marketing, media planning, and creative advertising services.
Market Segmentation
The market is segmented by service type (brand strategy, digital marketing, media planning), by industry (consumer goods, finance, technology), and by region (East Asia, Southeast Asia, South Asia).
Key Players (in Asia)
Ogilvy (Asia Operations), WPP (Asia Operations), Dentsu (Japan), Publicis Groupe (Asia Operations), Hakuhodo (Japan).
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