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Household Products
Consumer Goods
Overview
Household products in Asia include a wide range of consumer goods used in homes, from cleaning products to kitchenware, catering to diverse consumer needs and preferences across the region.
Products/ Services
Products and services include cleaning agents, laundry detergents, air fresheners, and kitchenware.
Market Segmentation
The market is segmented by product type (cleaning, laundry, kitchenware), by distribution channel (supermarkets, specialty stores, online), and by region (East Asia, Southeast Asia, South Asia).
Key Players (in Asia)
Unilever (Asia Operations), Procter & Gamble (Asia Operations), Colgate-Palmolive (Asia Operations), Reckitt Benckiser (Asia Operations), Lion Corporation (Japan).
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